Can Facebook take on the Monster? Well these two startups are transforming Facebook into a dream tool for job seekers and recruiters. On 12/14, BranchOut and Work4Labs will be sharing their products at iTalent – startup demos for the talent market.
Here’s a sneak peak at what they’re up to…

BranchOut is the “Professional Profile on Facebook”. A BranchOut profile displays a member’s work history and education but no personal information or photos. Through BranchOut, members can transform their existing friend network into a powerful resource. BranchOut displays over 3 million jobs and internships and shows your inside connections through your extended professional network.
Users can turn their 500 Facebook friends into a network of 50,000 professionals at over 100,000 companies. Members can search for their dream job and BranchOut displays both the jobs and their inside connections through their extended Facebook friend graph. BranchOut could completely transform how people find jobs in the future.
Founded this year, Work4 Labs has developed an easy-to-use interface and flexible backend have allowed thousands of large and small companies to benefit immensely from open job management on Facebook. Work4Us is now used by Accenture, PwC, L’Oréal, American Apparel, and State Street.
The most revolutionary aspect is the data-driven, adaptive advertising component, “Work4 Ads.” It uses keywords from each posting to create highly targeted job ads that are pushed to Facebook users based on their education, interests, and location. The ad engine uses rigorous A/B tests, user edits, and click-through data to enhance its targeting in real time.
BranchOut and Work4Labs will be joined by 6 other startups at iTalent. To add some spice to the night, our industry expert judges will put their ideas to the test and announce the all-around winner at the end of the night.
Join us for some festive networking and entertainment!





{ 1 trackback }